Italy Segreta

To understand Italy is to see it through every age. Our latest print issue, LE GENERAZIONI, explores the identities and cultures of a country caught between its (nostalgic) past and future. Expect stories about the teenagers living beneath an active volcano in Sicily, why the nonna has become Italy’s trendiest export, and the community center in London where the city’s diaspora meet on Sundays.

If you already own one of our print issues, you know that photography is a big deal to us. Well, LE GENERAZIONI features never-before-seen photos by Massimo Vitali, plus images from Charles H. Traub, Scott Schuman, Benedetta Ristori, Lisa Sorgini, and many more of Italy’s up-and-coming talent. Dare we say? It’s our prettiest issue yet. 

Red cover photo by Stefan Giftthaler | Back cover photos by Charles H. Traub

“Cervello in Fuga” Baseball Cap

The ultimate accessory for Italy’s finest export: your brilliant mind. “Cervello in fuga” is the Italian phrase for “brain drain”—literally translating to a brain in flight. Whether you actually packed up your degrees and moved across the world, or you’re just a global citizen in spirit, this cap is a tongue-in-cheek nod to making big moves.

For b2b orders, contact us at shop@italysegreta.com.

Entirely inspired by and printed in Italy.